DASH AVIATION
Services taken to the heights
Scope:
Brand Strategy
Visual Identity
Motion
Art Direction
Background:
Dash Aviation aims to set a new industry benchmark by giving jet owners complete transparency in both costs and management.
With a clear understanding of the owner’s vision, be++er set out to create a brand identity designed to make a lasting impression.
Drawing inspiration from the propeller movement with addition of dashes from logotype, be++er developed a unique logo that captured the essence of flight while expressing transparency and diverse services. The choice of a clean and minimalist aesthetic ensures that the branding remains timeless and versatile across various mediums.
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